Google Analytics 360 Suite – The upgrade for Enterprises
Google recently announced a big upgrade to the Analytics plattform. It is called the Google Analytics 360 Suite. It will consist of many interesting products and will put Google at the centre of managing data and become a better holistic plattform that can operate for Enterprises.
Important to note is that this is a suite mostly operating to support large Enterprises and it will be paid for solutions. For instance, we will see a launch of Google Analytics marketing dashboard and attribution modelling services that can help marketers understand the purchase funnels even better.
Search Integration is a Google Free and Premium partner and will therefor keep you updated on the latest development of this and get the training and certificates needed to execute this for your organisation. Stay Tuned!
Our Head of Analytics; Brian Clifton has blogged about it here, if you want to read more about the Suite and his take on the future of Google Analytics: